Category Archives: Marketing For Your Business

10Nov/14

Why IBM Gives Top Employees a Month to Do Service Abroad

Why IBM Gives Top Employees a Month to Do Service Abroad

Why IBM Gives Top Employees a Month to Do Service Abroad:
Rachael Chong and Melissa Fleming,…
See Original Article

A Garage That Developers Can Call Home for Cloud…

A Garage That Developers Can Call Home for Cloud Innovation
Steve Robinson, IBM, wired.com
Last month my company opened the first Bluemix Garage, a place where developers, product managers and designers from the smallest startups to the largest companies can congregate, network and collaborate to build the cloud applications that will…

See Original Article

A chief data officer could be a valuable addition to your…

A chief data officer could be a valuable addition to your company. Learn more in our study: ibm.biz/BdFsc7
See Original Article


Starwood Hotels begins rollout of iPhone/Apple Watch virtual…

Starwood Hotels begins rollout of iPhone/Apple Watch virtual room keys, Hilton to follow Ben Lovejoy, 9to5mac.com
Starwood Hotels has officially launched its SPG Keyless service, allowing guests to use their iPhone (and, in the Spring, Apple Watch) to unlock their hotel doors, bypassing the front desk. The boutique hotel group first announced the project back…

See Original Article

03Nov/14

Women in Data Science Are Invisible. We Can Change That Claudia…

Women in Data Science Are Invisible. We Can Change That
Claudia…

Women in Data Science Are Invisible. We Can Change That
Claudia Perlich, wired.com
I have to admit that I never really gave the number of women in data science much thought until recently. Maybe it was because, by some lucky accident, my NYU faculty advisor’s two other PhD students also happened to be female. And about half of m…

See Original Article

Bright lights, big cities, bigger data
BY SHALENE GUPTA,…

Bright lights, big cities, bigger data
BY SHALENE GUPTA, fortune.com
Four big data projects that are changing U.S. cities for the better.The future lies in the bright twinkling lights of the cities. (Fortune’s own Leigh Gallagher even wrote a book, The End of the Suburbs, about it.) And the numbers…

See Original Article

Forget “information” – CIOs should be chief integration…

Forget “information” – CIOs should be chief integration officers, says former CIO
Barb Darrow, gigaom.com
Chief information officers (CIOs) who feel bloodied by the consumerization of IT and bring-your-own-device (BYOD) waves roiling the corporate landscape had better get a grip because they ain’t seen nothing yet, according to one former CIO.“If y…

See Original Article

Winning the race with analytics: The speed advantage | The Big…

Winning the race with analytics: The speed advantage | The Big Data Hub
Glenn Finch, Global Leader for Technology and Data in the Business Analytics and Strategy Practice, IBM
Today, IBM launches the 2014 IBM Institute for Business Value analytics study, and I am so excited to tell you about it. In our six years of conducting this type of fact-based research, we have never seen data as powerful as this year’s findings.
In 2014, several significant shifts occurred in the world of big data—shiSee Original Article

27Oct/14

Innovating at the speed of cloud, in less than a New York…

Innovating at the speed of cloud, in less than a New York…

Innovating at the speed of cloud, in less than a New York minute
Sandy Carter, IBM, venturebeat.com
GUEST POSTThe humorist and author Mark Twain once said, “The man with a new idea is a crank — until the idea succeeds.”The reality is that throughout history, there’s been a constant stream of new ideas, entrepreneurship, and innovations — f…

See Original Article

#PBW14: IBM Corporate Service Corps Drives Impact Through…

#PBW14: IBM Corporate Service Corps Drives Impact Through Partnership
Gina Tesla, newglobalcitizen.com
The New Global Citizen celebrates Pro Bono Week with a story of the power of global pro bono.The value of the IBM Corporate Service Corps (CSC) program is the triple benefit of high value leadership development, valuable community service a…

See Original Article

Europe’s Biggest Airline Is Close To A Major Outsourcing…

Europe’s Biggest Airline Is Close To A Major Outsourcing Deal With IBM
Reuters, businessinsider.com
FRANKFURT (Reuters) – German airline Lufthansa said on Wednesday it was close to selling its IT infrastructure division and completing an outsourcing deal with IBM , which will result in a 240 million euro ($305.57…

See Original Article

27Oct/14

Expert Cancer Care May Soon Be Everywhere, Thanks to Watson By…

Expert Cancer Care May Soon Be Everywhere, Thanks to Watson
By…

Expert Cancer Care May Soon Be Everywhere, Thanks to Watson
By Rob High and Jho Low |, scientificamerican.com
Editor’s note: This blog is the first in a series of guest posts on technology and the brain to celebrate Scientific American Mind’s 10-year anniversary. The …

See Original Article

http://flip.it/EwsKN

http://flip.it/EwsKN:
See Original Article

INSIGHT OUT: Great Thinking on the Customer-Activated Enterprise

View my Flipboard Magazine.

See Original Article

Your answer could make or break your business. We can help you…

Your answer could make or break your business. We can help you become an effective leader through change. Watch our video and read our study, “Making Change Work While the Work Keeps Changing”:
See Original Article

18Oct/14

“Real time means right now. It means right in this second” says…

“Real time means right now. It means right in this second” says…

“Real time means right now. It means right in this second” says Mike Gualtieri, principal analyst at Forrester Research. To improve the customer experience, businesses need to tap into customer data to deliver the right offers and right experience throughout customer journey. Often this means accessing and reacting to data in real time.

http://ibm.co/1AXI0IX
See Original Article

16Oct/14

You Say You Want a Revolution? Well, Here Comes the Cloud Guest,…

You Say You Want a Revolution? Well, Here Comes the Cloud
Guest,…

You Say You Want a Revolution? Well, Here Comes the Cloud
Guest, asmarterplanet.com
Duncan Johnston-Watt, CEO, Cloudsoft CorporationBy Duncan Johnston-Watt The revolutionary potential of cloud is a topic that’s much discussed today, with many drawing comparisons between the emergence of cloud and the advent of the Internet…

See Original Article

14Oct/14

How Millennials Are Reshaping Charity And Online Giving Elise…

How Millennials Are Reshaping Charity And Online Giving
Elise…

How Millennials Are Reshaping Charity And Online Giving
Elise Hu, npr.org
How Millennials Are Reshaping Charity And Online Giving NPR All Things ConsideredThis story is part of the New Boom series on millennials in America.Millennials are spending — and giving away their cash — a lot differently than previo…

See Original Article

11Oct/14

Hisao Tanaka and Bernard J. Tyson on cloudyoutube.com

Hisao Tanaka and Bernard J. Tyson on cloudyoutube.com

Hisao Tanaka and Bernard J. Tyson on cloudyoutube.com

See Original Article

Bridget van Kralingen, Senior Vice President, Global Business…

Bridget van Kralingen, Senior Vice President, Global Business Services, IBM discusses social, mobile, and security – the new engagement model at the 2014 IBM THINK Forum. For more info visit http://ibm.co/1xlUbMR
See Original Article

09Oct/14

The new digital workplace: How enterprises are preparing for the future of work

The new digital workplace: How enterprises are preparing for the future of work

The new digital workplace: How enterprises are preparing for the future of work: zdnet.com
As…
See Original Article

Taking Watson Global
Steve Hamm, asmarterplanet.com
Michael…

Taking Watson Global
Steve Hamm, asmarterplanet.com
Michael Rhodin, Senior Vice President, IBM Watson GroupBy Michael RhodinIt’s hard to believe it’s only been 10 short months since the IBM Watson Group was announced. We talked of bringing together a unique group of people – incredibly talen…

See Original Article

Will smart devices survive and thrive in the future?youtube.com

Will smart devices survive and thrive in the future?youtube.com

See Original Article

02Oct/14

johngoodwin225: Predicting the World With Maths – for fans of…

johngoodwin225:

Predicting the World With Maths – for fans of…

johngoodwin225:

Predicting the World With Maths – for fans of ‘big data’, maths, predictive analytics etc.
See Original Article

3 Ways to Use Social Media for Business

3 Ways to Use Social Media for Business: Neil Patel, socialmediaexaminer.com
Is social media working…
See Original Article

BBC launches kid coding lessons as schools increase focus on…

BBC launches kid coding lessons as schools increase focus on computing
Matt Brian, engadget.com
This week marks a new chapter in how computing is taught in Britain’s schools, with children as young as five learning how to code as part of the government’s new national curriculum. With the help of hardware like the Raspberry Pi, schools are…

See Original Article

02Oct/14

IBM Connections native mobile apps give users the freedom and…

IBM Connections native mobile apps give users the freedom and…

IBM Connections native mobile apps give users the freedom and flexibility to communicate, collaborate, and capitalize on opportunities no matter when or where they are arise.
See Original Article

IBM CAI – The Chief Data Officer, an Analytics Leader

The…

IBM CAI – The Chief Data Officer, an Analytics Leader

The transformative power of data and analytics is being harnessed by organizations to make smarter, quicker and more analytically-informed decisions. At the helm of this transformation is the Chief Data Officer – a strategic leader who employs data and analytics to create tangible business value.

The IBM Center for Applied Insights spoke in-depth with executives to learn how CDOs are making a difference within organizations.
See Original Article

Watson Analytics Beta)

Redefining the analytic experience

Watson Analytics Beta)

Redefining the analytic experience
See Original Article

Can a Robot Be Your Boss? — Knowledge@Wharton

Meet the…

Can a Robot Be Your Boss? — Knowledge@Wharton

Meet the new boss. She never plays favorites and doesn’t partake in office gossip. She gives clear directions. At performance review time she offers valuable observations and backs them up with examples. She is perfect. Well, almost. If she does tend to repeat herself and wouldn’t give you time off to attend your son’s violin recital, you’ll have to forgive her: She’s a robot.

Totally automated management may seem far-fetched, and, indeSee Original Article